In 2006 Michelle launched ‘Michelle for George’ lingerie exclusively for George at Asda, aptly named after its creator. The brand is one of the store’s top sellers, offering affordable, stylish lingerie for sizes up to a G cup. Michelle for George also boasts the famous cleavage enhancing bra ‘The One’.

Michelle for George, the luxurious designer lingerie brand, is delighted to announce Actress and ‘Eastenders’ star Kara Tointon as the new Face and Body of the brand. Kara replaces 'Dancing on ice' star Suzanne Shaw and Ruby Stewart as the Face for the Michelle for George collections.

Offering the very best in support, comfort and fit, the new collection starts from just £8.00 and comes in sizes 32A to 38D for bras and 8-18 for briefs, available exclusively to Asda stores nationwide. To view the latest collection, click here