To download a pdf of the History of MJM International and Michelle’s Biography, please click here |
MJM International is a privately owned company that was set up in 1996.
The idea for the business stemmed from the recognition that there was a gap in the market for a comfortable and attractive cleavage-enhancing bra. In 1999 MJM International launched its first lingerie innovation, the Ultimo Fixed Gel Plunge, using patented silicone technology. The bra gained worldwide recognition after being the bra responsible for creating Julia Roberts’ cleavage in Hollywood Blockbuster movie Erin Brockovich.
MJM International has since become one of the UK’s leading lingerie producers. The firm design and manufacture eight prominent lingerie brands, each with its own distinctive style and identity including Ultimo, Miss Ultimo, Ultimo Miracle Solutions, ‘Adore Moi by Ultimo’ exclusive to Debenhams, ‘Michelle for George’ for Asda and ‘Diamond Boutique’ for Tesco.
MJM brand’s can be found on all of the UK's high streets, in major retailers and shopping centre’s throughout the country as well as online - and the company is rapidly expanding. Many of MJM International’s designs are patented, award-winning and leaders in the market.
MJM International has recently diversified into womenswear with the launch of Ultimo Couture and will soon bring to the market Ultimo Beauty.
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