It was in 1996 when her idea for Ultimo was born. Michelle decided to invent a bra that was more comfortable, more innovative, more attractive and more cleavage enhancing than any other bra on the market. In 2000 Ultimo was catapulted into the media limelight when Hollywood actress Julia Roberts wore an Ultimo plunge-bra to enhance her cleavage in Erin Brockovich.

This is now our ‘OMG' bra, and the Miracle Solutions collection has always followed suit as the ultimate solution lingerie; fusing innovative designs, brand new inventions, and evolving the garments to respond perfectly to the fashion market. From ‘two cup bigger’ cleavage enhancers to backless solutions and sculpting bodies, each design offers maximum support and wear-all-day comfort.

Ultimo Bridal is renowned within the bridal industry for setting the benchmark in lingerie design. Each garment from the bridal collection is beautifully crafted from rich jacquard satin and delicate eyelash lace, finished with a blue rose bud decoration to cover “something blue” on that special day.

The Ultimo Fashion collection celebrates elegance and femininity, created by Ultimo's talented team of Designers and Lingerie Technicians. Whether you're looking for something special for the boudoir or something practical for the boardroom, we have it covered with our designs that are both innovative and effortlessly on trend.

Ultimo continue to innovate and our collections are stocked nationwide within Debenhams, Selfridges, Next, and Asos, to name a few, as well as our collection being sold direct to our customers from www.ultimo.co.uk